The event, which has now reached its third edition, stands out on the Italian scene as an important event dedicated to environmental communication, the central theme in the relationship between the environment, institutions, and the world of business.AT BICAThe city: the environment in which all elements of a sustainable urban ecosystem converge.The sensibility: of those with an awareness of and respect for the environment and social responsibility.The innovation: of those who invest in research and development for communicative strategies and projects.The courage: of those who believe they will be rewarded in terms of credibility and visibility.